British Council press release:
"The Genki approach to learning English works by engaging all of the learners’ senses and appealing to a wide range of learning styles. Children are engaged visually through the simple but striking graphics, aurally/orally through the simple chants and songs and limited amounts of graded vocabulary input and kinaesthetically through the actions and games. Because all of the learning tasks are organised as game-like activities, children are immediately motivated to take part.”
Click HERE to go to GENKI ENGLISH, an excellent webpage.